rEvolution was tasked by Lamborghini with creating a new luxury hospitality lounge to feature at the Lamborghini Super Trofeo race series. Super Trofeo is the single make gentleman driver race series run by Lamborghini in North America. The creative team developed a very unique structure which immediately compliments the elegance, styling and excitement of the Lamborghini brand. Designed to host up to 200 competitor and dealer guests, the rEv team created multiple spaces for relaxing, dining, or meeting with colleagues.
The lounge is an exclusive experience that demands the very best in lighting and control. As well as the Drive Hub system, Lamborghini also adopted a range of GDS luminaires to provide exceptional colour rendering, precision dimming, and vibrant colour. Adding value to both dining, and premium retail experiences.
The modular nature of the DriveHub system fits perfectly with the requirements of the client. The ability to quickly break down and relocate the system ensures minimal disruption, and ease of install as the venue tours North America’s leading circuits. Providing power and control over data cable is another extremely safe, and convenient addition to the system.
The project was not without its challenges, the delivery and commissioning programme was extremely tight. The GDS design and engineering teams worked closely with rEvolution to develop a lighting solution that was not just visually striking, but robust and deliverable for years to come.
Senior Director @ rEvolution
Credit © Jamey Price/@jameypricephoto